Archive for the ‘Ad world’ Category

They have done it again. Last time, it was all about eyes. And this time, its all about hands and arms. The new Madhya Pradesh TVC. The song has been sung by Raghuvir Yadav. Check it out…

Agency: Ogilvy & Mather Mumbai

Creative Team : Executive chairman and creative Director (South Asia): Piyush Pandey. National Creative Director: Abhijit Avasthi. Creative Director: Pradyumna Chauhan (Copy). Senior Creative director: Mahesh Gharat (Art)

Client Servicing : Vice President : Ajay Menon. Senior Account Executive: Rohit Sharma

Production house : Foot Candles Film Pvt. Ltd. Director: Vinil Mathew

VOTD : Conan O’Brien Goes desi!

Posted: November 9, 2010 by moifightclub in Ad world, VOTD
Tags: , ,

And it has everything thats exotica! Aaargggh! Elephants, monkeys, Benaras, pagdis and more. But its good fun. Check it out.

UPDATE – The tvc is out too.

Wow..what a deadly combo! Get ready to see the plastic and the pristine. The actor and the mannequin! And that rhymes too! Aha Kate, Wah Kate!

The third one in the pic along with Kate Winslet and Aishwarya Rai is Taiwanese model Chi-ling Lin. The commercial is being shot in Rome and its for Longines Watches DolceVita collection. The buzz in the blogosphere is that its based on the film La Dolce Vita. Hum dekhenge!

Grow up guys! And if you don’t know the trick, then the best way is to watch Kate Winslet’s movies.  We just love her! Anyway, here is the tv commercial. It was shot for Newyork Lotto, way back in 2000 and stars Bipasha Basu and Vivek Oberoi. Click on the play button to know if its really a big issue.No pun intended.

We don’t think so, but we got so many requests in our mailbox, we thought its better to put the TVC here than to reply to each post. It seems a body double was also used for her. But then there are close-up shots of hers. And it all looks fake too!

So, what ? During the initial days everyone is willing to go that extra distance. Rewind back to the initial days of  most Hollywood superstars, you will be surprised and if you are not aware of it, your jaws are gonna drop and how! Don’t hurt yourself much while googling. Now, they are many paid sites which will offer exactly what you are looking for. 😉

Its doesnt get bigger and better! As Inarritu is busy with his new film Biutiful at the ongoing Cannes  Film Festival, that title seems to be the only word to describe this commercial.  It features Cristiano Ronaldo, Wayne Rooney, Landon Donovan, Ronaldinho, Kobe Bryant, Roger Federer, actor Gael Garcia Bernal and Homer Simpson. Just click the play button and drool, over and over again. Write The Future.

Bit late on this one. But if you havent seen it, do check out. So, is this test drive for Anurag Kashyap’s Bombay Velvet ? Kashyap has been talking to Aamir Khan for the film and then suddenly this tvc comes on air. Or are they testing each other and their working style ? Its shot by Anurag Kashyap, has music by Amit Trivedi, lyrics by Gulzar and sung by singer Mohan. After Dil toh baccha hai ji, Gulzarsaab now puts the dil in jeb! Wah Wah!

This is the first tvc of the series. Three more 20 seconder films will be released in the coming weeks.

Stars do strange things for film promotions. And during the pre & post-release they are also asked to be in their character! Say, see, act, behave, believe in what your character does in the film. And so Shah Rukh Khan had to bear the baggage of Rizwan Khan for My Name Is Khan. He could not go against it. The controversy followed and now it seems there is no end in sight.

The latest one involves the other Rizwan. Remember Rizwanur Rahman. He was married to Priyanka, Ashok Todi’s daughter and the Todi family was against the marriage. Few days later, his dead body was found near the railway tracks. The promoters of Lux Cozi innerwear, owned by Ashok Todi, were accused in abetting the suicide of Rizwanur Rahman.  Here is the wiki link to the complete story of Rizwanur Rahman. And more here. Also you can visit www.rizwanur.com . Do read.

And here is the connect. Shah Rukh Khan is the brand ambassador of Lux Cozi. Lux was supposed to sponsor the uniform of SRK’s team Kolkata Knight Riders. So, Rizwan’s team would wear uniform sopnsored by Rizwanur’s murderers ? And you expect Bongs to accept it and cheer for the same team! Unlike the intelligentsia in Maharashtra whose voice we havent heard much on the marathi manoos issue, thank God, even with their laziness, Bengali intelligentsia hasnt lost their sane voice! Amidst protests, Shah Rukh Khan has decided to call off the cozy deal. Great!

But if we are not wrong (we would be happy to be proved wrong though), Lux will be part of KKR’s off field merchandise. Come on Mr Khan, why play hide & seek ? You can easily let go few crores! For all the gyaan that you spread and the books & authors names you rattle off at 5am in the morning, does all this boils down to only business ? You surely can do better!